A logo is not the brand, but it is the part people see most often — in a browser tab, a profile picture, a vehicle wrap, a receipt.
We design marks that hold up in all of those contexts, in colour and in a single ink, at large scale and at thumbnail size.
What's included
- Concept exploration
- Primary, horizontal and stacked lockups
- Icon / app mark
- Monochrome and reversed versions
- Colour specification for screen and print
- Usage and clear-space rules
Benefits
Why this works
Legible everywhere
Tested at favicon size and on signage before it is finalised.
Complete variant set
Horizontal, stacked, icon-only, mono and reversed — all delivered.
Correct file formats
Vector source plus web and print exports.
Documented use
Simple rules that stop the mark being distorted later.
Process
How we deliver
Discover
We collect context: category, audience, competitors and where the logo will appear.
Strategize
We agree on a direction from initial concepts rather than presenting endless options.
Build
The chosen direction is refined into a complete lockup family.
Optimize
Optical corrections, spacing and small-size legibility are finalised.
Grow
Guidelines and templates keep application consistent as you grow.
Deliverables
- Vector source files
- PNG, SVG and PDF exports
- Full lockup and colour variants
- Clear-space and minimum-size rules
- Favicon and social profile crops
Why choose us
- Focused concept rounds instead of scattergun options
- Every variant you will realistically need, delivered up front
- Designed with the website and social profile already in mind
